Move out of the way, Pokémon Go. There’s a new mobile sensation in town. It is called Super Mario Run. Hang tight folks, because this is not your mother and father’s Mario.
Nintendo is taking their talents to mobile market yet again. Super Mario Run is mobile phone platformer that is taking the world by storm. Users can do all the coin collecting and goomba stomping that they want, but to have full accessibility to all the features, they will need to pay money.
This free to play platformer requires a $9.99 cost to unlock the entire game. However, this has not stopped the game from receiving over 40 million downloads within the iOS app store. Super Mario Run’s initial popularly trumps Pokémon Go’s launch as it only took the former app a mere four days to reach 25 Million downloads. What makes the app’s popularity so significant is that it only took the app a fraction of the time to reach many millions of downloads. It is only on iOS with an Android port coming shortly.
Super Mario Run MDM Data Woes
However, although this new game is enjoyable to many, its catchiness is proving problematic to MDM and Mobility based companies regarding excessive data usage and lost productivity. It is estimated that Super Mario Run uses over 75MB of data per hour. This can especially be problematic if your clients are using other extracurricular apps like Instagram, Facebook Messenger, WhatsApp, and Snapchat. This can especially be problematic if your clients are traveling and roaming on international plans which are intended to provide only the essentials as opposed to their higher capacity international plans.
Thankfully with a variety of MDM solutions, including the ones that we have at Wireless Analytics, common issues regarding data usage, mobile phone malfunction, and general Mobile device errors can easily be tracked and reported to the proper parties.